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Greater Than AIDS
 


Greater Than AIDS is an unprecedented collaboration among a broad coalition of public and private sector partners united in response to HIV/AIDS in the United States, in particular the epidemic among Black Americans and other disproportionately affected groups. Through a national media campaign and targeted community outreach, Greater Than AIDS aims to increase knowledge and understanding about HIV/AIDS and confront the stigma surrounding the disease.


Campaign Web site: http://www.greaterthan.org External site
Month and Year Created:  June 2009
Year Ended:  Ongoing
Campaign Format: Print, Television, Radio, Billboard, Web site, Social media
Other Campaign Format:
Contact Person: Tina Hoff
Contact Phone:  650-854-9400
Contact E-mail:  thoff@kff.org
Organization Web Site: http://www.kff.org External site
Geographic Area Details:
Organization: Kaiser Family Foundation
Primary Objectives:  Building Followership/Partnerships , Changing Attitudes, Increasing Conversations/Dialogues, Increasing Testing, Expanding Knowledge, Raising Awareness, Reducing Stigma
Funded By: N/A
Audience:  African Americans, Men Who Have Sex With Men(MSM), People Living with HIV/AIDS
Geographic Area: National
Disease Focus: HIV/AIDS
Campaign Facebook Page URL: http://www.facebook.com/greaterthanaids External site
Campaign Twitter Page URL: http://www.twitter.com/greaterthanaids External site

From the National Prevention Information Network (NPIN) Web site